This past weekend the Japanese American National Museum once again hosted the Los Angeles International Tea Festival and Aiya was there. This is the second year in a row Aiya America has presented at the festival as a gold sponsor. If you are unfamiliar with the festival, it is a smaller scale event featuring around 15 vendors that specialize in tea.

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Aiya America will once again be presenting at Supply Side West in Las Vegas this November. As an exhibitor, we are able to provide our customers with a discount code to save on the cost of attendance! If you are a current Aiya wholesale or bulk customer in good standing who either lives in or was planning on going to Las Vegas November 14th and 15th to attend Supply Side West 2013 and wanted to save on your badge admission costs, please email us at contact@aiya-america.com. We will be in touch with the discount code and instructions on how to save on admission costs! Please feel free to also email us at the address listed above for additional information or any questions you may have!

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Last week we exhibited at the Western Foodservice & Hospitality Show which was held at the Los Angeles Convention Center this year. It's a quaint show geared toward businesses in the foodservice industry like restaurants and cafes. The show itself ran three days from August 18th-20th. It's always nice doing local shows because you get to meet other local business, or even put faces to names of local companies you've been doing business with.

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This year IFT was held in Chicago at McCormick Place. Being that IFT's main headquarters is in Chicago there was a much bigger turnout in the amount of companies that exhibited during the show as well as attendees. Last year's IFT show in Las Vegas didn't have nearly as big of a turnout as this year. It also helps having a nice big venue like McCormick Place to host such an event.

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In addition to presenting at World Tea Expo as a gold sponsor, a member of our team also lead the Focused Tasting Class - Innovative Ways With Matcha.  Aside from being able to connect with the tea community directly, smaller shows like World Tea are also all about education and spreading correct information about each variety of tea. In the case of Matcha, this is particularly important as it is still a relatively new tea  on the market and there are many misconceptions/misunderstandings about it floating around. Being able to connect directly with people who want to learn more about Matcha is an invaluable experience that we are all about.

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Last weekend, the entire Aiya sales team ventured to Las Vegas to present at the World Tea Expo 2013. Although one of the smaller shows in size, the World Tea Expo did not disappoint in excitement and enthusiasm, and delivered a truly amazing tea-centric experience.

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The Aiya team just recently exhibited at the National Restaurant Association (NRA) Show in Chicago from May 18th-21st. This show is the biggest restaurant show in the US. It attracts a lot of attendees and has a lot of high profile presenters. Some of the presenters this year included; Howard Schultz, Anthony Bourdain, Robert Irvine, etc. This show was a big moment for us because we debuted a new product that we hope to finalize and have out in the marketplace in the next couple of months, our Matcha 2 Go product.

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The Aiya sales team traveled to Boston this past weekend to present at the Specialty Coffee Association of America 2013 Event- AKA the SCAA Event. The SCAA Event is a gathering of some of the biggest names in coffee such as Gevalia, Dunkin' Donuts, Kuerig, Green Mountain Coffee, Monin Syrups, Starbucks, and others with business local to the event and guests from all over the world.  Much like the World Tea shows do for tea, the SCAA Event brings together people to share ideas and new coffee products to keep up to date on what is going on and may be upcoming in the industry.

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